We are going to assume that cost is an issue and we only going to make 101 copies. We could make 100 copies, but I have learned that price breaks for coping drop over 100. By adding 1 copy you can reduce coping price as much as $0.10 a copy. Check with your local copier to find out what the price break structure.
Let’s produce 101 fliers at a cost of $0.39 a color copy. Three dollars a cut; each flier requires three cuts. Cut one vertically divides the two columns, cuts 2 & 3 are horizontal cuts separating the to-go fliers. Cost = (101 X $0.39) + (3 X $3.00), total $48.39 + tax. For simplicity I will round the total to $50.00. Six hundred and six to-go fliers produced, each flier will cost $0.08. Comparing the price of producing a to-go flier to the cost of one 260 balloon (bought after shipping and tax) is cheap advertising.
In only weeks, the restaurant would have attached 606 fliers to all the to-go orders. The entertainer pays nothing for labor cost or stapling cost. The reward for producing the to-go flier is… every carry out customers and local businesses now have an opportunity to learn about your entertainment service through the to-go flier. You could not have reached these potential customers without the help of the restaurant.