Thursday, June 7, 2012
The Trifecta of Marketing
Opportunities can be made and should not be overlooked. In an early example, I discussed piggybacking off of a community fair advertising; by having the restaurant advertised on the marquee. Expand your marketing by having the to-go filers advertise you during these weeks. Local customers will receive a community flier in the mail. They will recognize your name from the restaurant marquee and than the to-go fliers from the restaurant. This trifecta of marketing is quick and efficient and can brand you to the event and to the restaurant.